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When your nonprofit's survival depends on your next event, you can't afford to play it safe.
From the depths of rural Georgia's most economically distressed county, one fundraiser pulled off what everyone said was impossible-transforming a mud-covered folk art site into a nationally recognized cultural destination that attracts visitors from around the world. Now, the founding executive director behind the Paradise Garden miracle reveals the unvarnished truth about event-based fundraising that actually works.
This isn't another theoretical guide filled with feel-good platitudes. This is the real deal: battle-tested strategies from someone who has raised serious money in the most challenging circumstances imaginable. You'll discover how to create events that don't just raise funds-they build movements, transform communities, and generate the kind of authentic excitement that turns casual supporters into lifelong advocates.
Inside you'll find:
Proven templates and checklists that eliminate guesswork Real-world case studies from Paradise Garden Foundation, Mount Vernon, and Georgia Trust for Historic Preservation Budget worksheets that account for hidden costs and maximize ROI Marketing strategies that create genuine buzz without breaking the bank The psychology behind why people give-and how to tap into it authentically
Whether you're planning your first fundraiser or your fiftieth, this guide will help you create events that matter, raise money that counts, and build the sustainable support your cause deserves. Because when you truly believe in what you're fighting for, ordinary events become extraordinary experiences.
Stop planning mediocre events. Start creating experiences that transform lives.
