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The Platform Prince: Power, Loyalty, and Exile in the Techno-Feudal Age
In the age of infinite feeds, collapsing trust, and algorithmic control, sovereignty has not disappeared it has migrated. The Platform Prince is a modern political treatise for a new kind of ruler: one who governs not through land or law, but through visibility, data, and narrative control.
Drawing on the tradition of Machiavelli's The Prince, this book explores how power now resides in the hands of platform owners, attention architects, influencers, and algorithmic sovereigns. It unpacks the architecture of techno-feudalism, where loyalty is tokenized, speech is filtered by unseen protocols, and exile means digital erasure.
Each chapter examines a core principle of modern rule, data as currency, code as law, narrative as sovereignty and maps it to the lived realities of platform life: cancellation, shadowbanning, reputation warfare, and parasocial allegiance. This is a manual for those who seek to understand, survive, or manipulate the systems now governing our cultural, social, and economic lives.
But The Platform Prince isn't just written for rulers. In its final chapters, it turns its gaze to the digital serfs, those of us who scroll, post, obey, and vanish. The book closes with a raw meditation on identity, illusion, and resistance, rooted in the author's own art practice. It began as a thesis for a painting series called Dystopian Selfies, a glitch-art body of work reflecting the emotional toll of digital life.
Equal parts philosophical critique and strategic blueprint, The Platform Prince is a mirror held up to the age of the cloud: cracked, unfiltered, and unforgettable.
