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Paperback

Intelligent Retail: The Future of Stationary Retail

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This title is printed to order. This book may have been self-published. If so, we cannot guarantee the quality of the content. In the main most books will have gone through the editing process however some may not. We therefore suggest that you be aware of this before ordering this book. If in doubt check either the author or publisher’s details as we are unable to accept any returns unless they are faulty. Please contact us if you have any questions.

This book shows stationary retail a way to reinvent itself after Corona, in order to be able to survive against the strong competition of online retail. The focus is on the central issues that will shape the retail of the future. For example, brick-and-mortar retail in particular must now work with intelligent systems based on data and adopt or even surpass methods that the large online marketplaces have been using successfully for a very long time. In this regard, artificial intelligence also plays a major role in retail. This is not just about automation and robots taking over tasks, but also about instruments and machines being able to learn and draw conclusions themselves in all retail functions. This is becoming increasingly difficult because our shopping and search behavior is constantly changing. Therefore, a customer should receive intelligent recommendations in the store, which are also based on his already known interests and behavior patterns.

Gerrit Heinemann shows how intelligent action can save stationary retail in city centres and shopping centres.

The content

  • From stationary Retail to intelligent Retail

  • Threats to the stationary retail trade

  • Basic requirements and manifestations of intelligent Retail

  • Examples of intelligent retail of the future

  • Risks for intelligent Retail

Read More
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MORE INFO
Format
Paperback
Publisher
Springer
Date
18 October 2022
Pages
390
ISBN
9783658383152

This title is printed to order. This book may have been self-published. If so, we cannot guarantee the quality of the content. In the main most books will have gone through the editing process however some may not. We therefore suggest that you be aware of this before ordering this book. If in doubt check either the author or publisher’s details as we are unable to accept any returns unless they are faulty. Please contact us if you have any questions.

This book shows stationary retail a way to reinvent itself after Corona, in order to be able to survive against the strong competition of online retail. The focus is on the central issues that will shape the retail of the future. For example, brick-and-mortar retail in particular must now work with intelligent systems based on data and adopt or even surpass methods that the large online marketplaces have been using successfully for a very long time. In this regard, artificial intelligence also plays a major role in retail. This is not just about automation and robots taking over tasks, but also about instruments and machines being able to learn and draw conclusions themselves in all retail functions. This is becoming increasingly difficult because our shopping and search behavior is constantly changing. Therefore, a customer should receive intelligent recommendations in the store, which are also based on his already known interests and behavior patterns.

Gerrit Heinemann shows how intelligent action can save stationary retail in city centres and shopping centres.

The content

  • From stationary Retail to intelligent Retail

  • Threats to the stationary retail trade

  • Basic requirements and manifestations of intelligent Retail

  • Examples of intelligent retail of the future

  • Risks for intelligent Retail

Read More
Format
Paperback
Publisher
Springer
Date
18 October 2022
Pages
390
ISBN
9783658383152