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Home / Market potential of the Ruma© Marker-System in the Canadian market for illicit drug testing
Market potential of the Ruma(c) Marker-System in the Canadian market for illicit drug testing
Paperback

Market potential of the Ruma© Marker-System in the Canadian market for illicit drug testing

Caroline Bussenius
$150.99
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Bachelor Thesis from the year 2011 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,3, Cologne University of Applied Sciences (Fakultat fur Wirtschaftswissenschaften), language: English, abstract: The German company Ruma© GmbH has recognized the large demand for drug tests, and developed a new patented testing procedure, the Ruma© Marker-System. The firm already operates in eleven countries and is seeking further international opportunities. This thesis will therefore analyze the Canadian market for illicit drug testing, evaluate the potential of the Marker, and give the company a recommendation regarding a possible market entry.

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MORE INFO
Format
Paperback
Publisher
Grin Publishing
Date
11 November 2011
Pages
62
ISBN
9783656050278

Bachelor Thesis from the year 2011 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,3, Cologne University of Applied Sciences (Fakultat fur Wirtschaftswissenschaften), language: English, abstract: The German company Ruma© GmbH has recognized the large demand for drug tests, and developed a new patented testing procedure, the Ruma© Marker-System. The firm already operates in eleven countries and is seeking further international opportunities. This thesis will therefore analyze the Canadian market for illicit drug testing, evaluate the potential of the Marker, and give the company a recommendation regarding a possible market entry.

Read More
Format
Paperback
Publisher
Grin Publishing
Date
11 November 2011
Pages
62
ISBN
9783656050278

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