Masterarbeit aus dem Jahr 2011 im Fachbereich BWL - Unternehmensfuhrung, Management, Organisation, Note: 1.3, Hochschule Albstadt-Sigmaringen; Sigmaringen, Sprache: Deutsch, Abstract: Executive Summary Complexity is one of the most misused expressions of recent years. Corporations use it however, do not understand the full and comprehensive meaning behind it. In many English speaking countries Management aims on reducing complexity in such form. Diverging from that position is a new looks onto Management. Mostly established and developed in German speaking countries, a form of Management started to become recognized which focuses on accepting complexity in its pure form. Therefore, Man-agement needs to search for ways and opportunities where complexity can be used to build structural advantages. The Systemic Management approach emerged from these requirements and points out opportunities how complexity can be fully acknowledged and handled. This different view on complexity will be introduced and discussed in the following thesis. For a better understanding of the basics of this approach it is neces-sary to start with a comprehensive overview of the essential ideas of cybernetics, the science of directing and steering. Afterwards an introduction of methods for dealing with complexity will take place. To show the variety of systemic approaches, three theories will shortly be discussed. Grounding on the St. Galler approach the Malik Management design, as one of the most theoretically and practically approved theo-ries, will be set up to clarify the full extension of Systemic Management. Malik devel-oped mechanisms and functions of institutions which lead to effective and efficient management in complex business situations. Focusing on the customer he does not revolutionize the view on management, he does so for the way revenue will be produced, however. In the end there will be an attempt to add a new perspective to the systematic approach of showing how systems are
