Management von Ad-hoc-Krisen: Grundlagen - Strategien - Erfolgsfaktoren

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Ad-hoc-Krisen treten urploetzlich auf, sind durch Fruhwarnsysteme nicht zu orten, bergen existenzgefahrdendes Potenzial und nehmen in dynamischen Wettbewerbsverhaltnissen und in einer vernetzten Welt sprunghaft zu. Der vorliegende Reader durchdringt in wissenschaftlich fundierter, umfassender Weise diesen Themenkomplex.