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This much sought-after book on the Swiss typographic discourse in the Typografische Monatsblatter is now available in a reprint. The Typografische Monatsblatter was one of the most important journals to successfully disseminate the phenomenon of Swiss typography to an international audience. In existence for more than seventy years, the journal witnessed significant moments in the history of typography and graphic design. 30 Years of Swiss Typographic Discourse in the Typografische Monatsblatter examines the years from 1960 to 1990, that correspond to a period of transition in which many factors such as technology, socio-political contexts, and aesthetic ideologies profoundly affected and transformed the fields of typography and graphic design. The book includes a large number of works from well-known and lesser-known designers such as Emil Ruder, Helmut Schmid, Wolfgang Weingart, Hans-Rudolf Lutz, Jost Hochuli, and many others. SELLING POINTS: . This Swiss magazine was a specialty magazine for typography, writing, design, and language. . This book is the second edition of the 2014 Bestseller. (ISBN: 978-3037783344) . This book features the typography from well known designers such as Emil Ruder, Helmut Schmid, Wolfgang Weingart, Hans-Rudolf Lutz, Jost Hochuli and more. 472 illustrations
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This much sought-after book on the Swiss typographic discourse in the Typografische Monatsblatter is now available in a reprint. The Typografische Monatsblatter was one of the most important journals to successfully disseminate the phenomenon of Swiss typography to an international audience. In existence for more than seventy years, the journal witnessed significant moments in the history of typography and graphic design. 30 Years of Swiss Typographic Discourse in the Typografische Monatsblatter examines the years from 1960 to 1990, that correspond to a period of transition in which many factors such as technology, socio-political contexts, and aesthetic ideologies profoundly affected and transformed the fields of typography and graphic design. The book includes a large number of works from well-known and lesser-known designers such as Emil Ruder, Helmut Schmid, Wolfgang Weingart, Hans-Rudolf Lutz, Jost Hochuli, and many others. SELLING POINTS: . This Swiss magazine was a specialty magazine for typography, writing, design, and language. . This book is the second edition of the 2014 Bestseller. (ISBN: 978-3037783344) . This book features the typography from well known designers such as Emil Ruder, Helmut Schmid, Wolfgang Weingart, Hans-Rudolf Lutz, Jost Hochuli and more. 472 illustrations