Do Penguins Eat Peaches?, Katie Tucker (9781788605618) — Readings Books

Become a Readings Member to make your shopping experience even easier. Sign in or sign up for free!

Become a Readings Member. Sign in or sign up for free!

Hello Readings Member! Go to the member centre to view your orders, change your details, or view your lists, or sign out.

Hello Readings Member! Go to the member centre or sign out.

Cart ⚙️
Home / Do Penguins Eat Peaches?
Do Penguins Eat Peaches?
Hardback

Do Penguins Eat Peaches?

Katie Tucker
$83.99
Add to wishlist
Sign in or become a Readings Member to add this title to your wishlist.

Business Book Awards 2024: Highly Commended

Stop guessing and start using market research to build what customers actually want. If you run a small business, it's easy to waste time and money on ideas that don't land.

Do Penguins Eat Peaches? shows founders, freelancers and small-business owners how to use simple market research tools to understand your audience and build what sells. From customer interviews and surveys to real-world testing, including how emerging AI tools can help you research faster and smarter, this book will help you find clarity and confidence in your next business move.

From sending smart surveys and asking quality questions to desk research and the rise of social listening, this book teaches you how to discover what your customers want.

Katie Tucker is an inspirational product leader with over twelve years' experience leading teams and delivering stand-out products and services. In 2020 she founded Product Jungle, helping hundreds of businesses understand customers better. She is also a mentor, speaker and the pen behind the popular newsletter Jungle Juice.

Read More
In Shop
Out of stock
Shipping & Delivery

$9.00 standard shipping within Australia
FREE standard shipping within Australia for orders over $100.00
Express & International shipping calculated at checkout

MORE INFO

Stock availability can be subject to change without notice. We recommend calling the shop or contacting our online team to check availability of low stock items. Please see our Shopping Online page for more details.

Format
Hardback
Publisher
Practical Inspiration Publishing
Country
United Kingdom
Date
17 October 2023
Pages
256
ISBN
9781788605618

Business Book Awards 2024: Highly Commended

Stop guessing and start using market research to build what customers actually want. If you run a small business, it's easy to waste time and money on ideas that don't land.

Do Penguins Eat Peaches? shows founders, freelancers and small-business owners how to use simple market research tools to understand your audience and build what sells. From customer interviews and surveys to real-world testing, including how emerging AI tools can help you research faster and smarter, this book will help you find clarity and confidence in your next business move.

From sending smart surveys and asking quality questions to desk research and the rise of social listening, this book teaches you how to discover what your customers want.

Katie Tucker is an inspirational product leader with over twelve years' experience leading teams and delivering stand-out products and services. In 2020 she founded Product Jungle, helping hundreds of businesses understand customers better. She is also a mentor, speaker and the pen behind the popular newsletter Jungle Juice.

Read More
Format
Hardback
Publisher
Practical Inspiration Publishing
Country
United Kingdom
Date
17 October 2023
Pages
256
ISBN
9781788605618

Looking for something in particular?

Search our extensive online catalogue.