When he was invited to come to New York to write at Esquire magazine at the age of thirty, Texas-born Ross McCammon was sure he was doomed to fail. He was thrown in the deep end in one of the most stylish and competitive cities in the world. But he soon realised that everyone felt like he did, and that no one feels like an insider. In short - everyone’s faking it.
With this realisation, and with ten years’ experience at Esquire (and four years as etiquette columnist at Entrepreneur magazine) under his belt, McCammon now offers The Impostor’s Handbook: a funny and frank guide to pretending you are as charming, relaxed, interesting and witty as you want to be. He has also interviewed dozens who have learnt and benefitted from the same lessons, including CEOs, restaurateurs, actors and musicians.
Offering chapters on interviews, handshakes, entering a room, email technique, lunches, drinks, chitchat, when to shut up and how to employ a profanity, The Impostor’s Handbook throws all the conventional self-help wisdom out of the window and gives you all the ammunition you need to fake your own bona fide success story.