The purpose of Data Speaks is to re-introduce data analytics. Data speaks! It has a voice that communicates information relevant and critical to the daily decisions in leadership. Creative leaders give data the voice needed to effect change, influence organizational culture, and strategically anticipate the future. The Key Performance Indicators generated for any data matrix should provide real-time information on the trajectory of your corporation. The data tells a story about the for-profit and the non-profit corporations; data can reveal and conceal essential facts. Data is not only speaking about the outcome but also the intangibles like human-resource retention, church growth, employee morale, culture shifts, and other opportunities for improvement. Since data contains individual facts, statistics, and information items, this book teaches leaders to create an organizational culture where everyone is intentional about gathering data. Data Speaks provides insight on how leaders use data to proactively shift corporate culture during crises and uncertainty while understanding how data speaks to business plans objectively. Chima Ify Nathan earned her doctorate in Strategic Leadership. She has a Master of Arts in Practical Theology and, at the early age of 19, graduated with a Bachelor of Science in Economics. Born in London to Nigerian immigrants, her late dad, Engineer Clement Onwuachu, an electrical engineer, was very influential in her love for mathematics, statistics, and data. She credits her management skills to her tenure in the banking industry. Dr. Nathan is an ordained minister who has served as an Executive Pastor for over 30 years, alongside her husband, Apostle Joshua Nathan, the founder of GloryCenter Family Church, in the DMV area. In the last 14 years, she held various leadership roles within the State of Maryland government and is currently a Director in the Department of Human Services. Dr. Nathan is the Chief Executive Officer of Nathan Strategic Consultants, LLC. A loving wife, mother of four, and grandmother of two. Dr. Nathan is passionate about organizational culture, innovation, leadership, empowerment, coaching, teaching, preaching, and missions. For more information, visit our website: www.NathanStrategicConsultantsnsc.Com