Sun Rise: Suncor, the Oil Sands, and the Future of Energy

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Now available in paperback: The Canadian energy sector’ smost prominent business leader writes about the oil sands and the future of energy

Over its twenty years with president and CEO Rick George at the helm, Suncor Energy went from being Canada’s unluckiest oil company to becoming a stock market darling and the second-largest publicly traded corporation in the country. Both a contrarian and an optimist, George often made multibillion-dollar moves despite deep skepticism within the industry. His $2.8-billion expansion into the oil sands ignited massive growth in Canada’s most valuable, and controversial, natural resource. And his $19-billion merger with Petro-Canadain 2009 made Suncor a true global player in the rough, big-stakes game of international oil.

All of this from a guy who grew up in a small Colorado ranching town. Now one of Canadian business’s most transformative figures, in a sector fraught with debate, Rick George is a man of contradictions–both a conservationist and a leading proponent of sustainable development of the oil sands.

Sun Rise is about leadership, strategy and environmental concerns; it’s also about the future of oil sands development. This is the story of a visionary whose faith in people and innovation leads him to believe that we can overcome today’s challenges and continue to advance.