Mother of Invention: How Good Ideas Get Ignored in an Economy Built for Men, Katrine Marcal (9781419758058) — Readings Books

Are you a Readings Member? Sign in or sign up for free!

Order by Sunday 14 December to get your gifts by Christmas! Find more detail here.

Mother of Invention: How Good Ideas Get Ignored in an Economy Built for Men
Paperback

Mother of Invention: How Good Ideas Get Ignored in an Economy Built for Men

$38.99
Sign in or become a Readings Member to add this title to your wishlist.

An illuminating and maddening examination of how gender bias has skewed innovation, technology, and history–now in paperback

It all starts with a rolling suitcase. Though the wheel was invented some 5,000 years ago, and the suitcase in the 19th century, it wasn’t until the 1970s that someone successfully married the two. What was the holdup? For writer and journalist Katrine Marcal, the answer is both shocking and simple: because real men carried their bags, no matter how heavy.

Mother of Invention is a fascinating and eye-opening examination of business, technology, and innovation through a feminist lens. Because it wasn’t just the suitcase. Drawing on examples from electric cars to tech billionaires, Marcal shows how gender bias stifles the economy and holds us back, delaying innovations, sometimes by hundreds of years, and distorting our understanding of our history. While we talk about the Iron Age and the Bronze Age, we might as well talk about the Ceramic Age or the Flax Age, since these technologies were just as important. But inventions associated with women are not considered to be technology in the same way as those associated with men. Mother of Invention is a sweeping tour of the global economy with a powerful message: If we upend our biases, we can unleash our full potential.

Read More
In Shop
Out of stock
Shipping & Delivery

$9.00 standard shipping within Australia
FREE standard shipping within Australia for orders over $100.00
Express & International shipping calculated at checkout

MORE INFO

Stock availability can be subject to change without notice. We recommend calling the shop or contacting our online team to check availability of low stock items. Please see our Shopping Online page for more details.

Format
Paperback
Publisher
Abrams Press
Date
4 October 2022
Pages
304
ISBN
9781419758058

An illuminating and maddening examination of how gender bias has skewed innovation, technology, and history–now in paperback

It all starts with a rolling suitcase. Though the wheel was invented some 5,000 years ago, and the suitcase in the 19th century, it wasn’t until the 1970s that someone successfully married the two. What was the holdup? For writer and journalist Katrine Marcal, the answer is both shocking and simple: because real men carried their bags, no matter how heavy.

Mother of Invention is a fascinating and eye-opening examination of business, technology, and innovation through a feminist lens. Because it wasn’t just the suitcase. Drawing on examples from electric cars to tech billionaires, Marcal shows how gender bias stifles the economy and holds us back, delaying innovations, sometimes by hundreds of years, and distorting our understanding of our history. While we talk about the Iron Age and the Bronze Age, we might as well talk about the Ceramic Age or the Flax Age, since these technologies were just as important. But inventions associated with women are not considered to be technology in the same way as those associated with men. Mother of Invention is a sweeping tour of the global economy with a powerful message: If we upend our biases, we can unleash our full potential.

Read More
Format
Paperback
Publisher
Abrams Press
Date
4 October 2022
Pages
304
ISBN
9781419758058