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You don't need a fancy pitch deck. You need a real story, a steady plan, and the guts to leap.
The Intentional Leap is a raw, practical guide for first-time entrepreneurs who are ready to ditch the fluff and hear what it really takes to build a business-from scratch, with clarity, courage, and no BS.
Jeff Swartz bootstrapped his marketing agency from a duplex kitchen table into a 7-figure company-without outside funding, inflated hype, or a secret network. In this book, he shares the mindset, systems, and stories that helped him grow, sell, and buy back into a business on his terms.
Whether you're stuck in a 9-5 wondering if it's time to leap... or you're already in the trenches trying to survive your first year, this book will show you:
How to turn fear into focus and overcome imposter syndrome What to do in Year One to stay out of debt and build real traction Why vision isn't optional-and how to reverse engineer success The emotional rollercoaster no one warns you about (and how to ride it) How to avoid the "cool trend" trap and build a business that lasts When (and how) to hire, delegate, and stop being the bottleneck
Filled with real stories, hard lessons, and encouraging wisdom, The Intentional Leap is part memoir, part masterclass-and your down-to-earth guide to launching smart, growing intentionally, and leading like you were meant to.
Amazon #1 Best Seller
2025 Goody Business Book Awards Winner: Entrepreneur: Entrepreneurism
