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* The book is balanced and comprehensive, recognising that both affordability and investment into innovation are necessary
* The book is original, using ecological concepts to understand pharmaceutical innovation as an ecosystem.
* The book is unique in its research foundation, building on the views of more than 70 expert informants from all parts of the pharmaceutical innovation ecosystem and all sides of the debate about drug pricing.
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* The book is balanced and comprehensive, recognising that both affordability and investment into innovation are necessary
* The book is original, using ecological concepts to understand pharmaceutical innovation as an ecosystem.
* The book is unique in its research foundation, building on the views of more than 70 expert informants from all parts of the pharmaceutical innovation ecosystem and all sides of the debate about drug pricing.