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Style: written for advanced students of events management, mapping out all strategic decisions and considerations in detail.
Approach: written from the perspective of a practitioner who has worked as an events development consultant in over 30 countries.
International and broad coverage: covers all aspects of events planning and development, supported by international case studies and examples to put strategic decisions into context.
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Style: written for advanced students of events management, mapping out all strategic decisions and considerations in detail.
Approach: written from the perspective of a practitioner who has worked as an events development consultant in over 30 countries.
International and broad coverage: covers all aspects of events planning and development, supported by international case studies and examples to put strategic decisions into context.