Spreadable Media: Creating Value and Meaning in a Networked Culture
Henry Jenkins,Sam Ford,Joshua Green
Spreadable Media: Creating Value and Meaning in a Networked Culture
Henry Jenkins,Sam Ford,Joshua Green
\“Spreadable Media\” maps fundamental changes taking place in the\ncontemporary media environment, a space where corporations no\nlonger tightly control media distribution. This book challenges\nsome of the prevailing frameworks used to describe contemporary\nmedia.
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