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What do Walt Disney, George Bernard Shaw, and Kounosuke Matsushita, the founder of Panasonic, have in common? Each applied specific solution-finding principles to overcome seemingly insurmountable obstacles – and each was successful. In this revised paperback edition of their business bestseller, Gerald Nadler and Shozo Hibino reveal the seven basic principles for creatively solving problems.
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What do Walt Disney, George Bernard Shaw, and Kounosuke Matsushita, the founder of Panasonic, have in common? Each applied specific solution-finding principles to overcome seemingly insurmountable obstacles – and each was successful. In this revised paperback edition of their business bestseller, Gerald Nadler and Shozo Hibino reveal the seven basic principles for creatively solving problems.