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From Altoids to Zima: The Surprising Stories Behind 125 Famous Brand Names
Paperback

From Altoids to Zima: The Surprising Stories Behind 125 Famous Brand Names

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A history of 150 recognized brand names, written by the creator of the award-winning Word Detective Web site, provides humorous information on how popular products and labels were named, in a volume that shares the inspiration behind the identities of everyday products, challenges urban myths, and recounts how respected brands have been compromis

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MORE INFO
Format
Paperback
Publisher
Simon & Schuster
Country
United States
Date
1 November 2004
Pages
192
ISBN
9780743257978

A history of 150 recognized brand names, written by the creator of the award-winning Word Detective Web site, provides humorous information on how popular products and labels were named, in a volume that shares the inspiration behind the identities of everyday products, challenges urban myths, and recounts how respected brands have been compromis

Read More
Format
Paperback
Publisher
Simon & Schuster
Country
United States
Date
1 November 2004
Pages
192
ISBN
9780743257978