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The Fight for Public Health: Principles and Practice of Media Advocacy
Paperback

The Fight for Public Health: Principles and Practice of Media Advocacy

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The work explores the field of public health advocacy from the twin perspectives of the sociology of news production and public health activism. The second section offers an A-Z of strategies for gaining media attention, with many entries illustrated by case histories. Covering theory and practice, the guide is intended for public health and community medicine workers, community health action groups, and students of mass communication, media studies or public health.

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MORE INFO
Format
Paperback
Publisher
BMJ Publishing Group
Country
United Kingdom
Date
1 October 1994
Pages
280
ISBN
9780727908490

The work explores the field of public health advocacy from the twin perspectives of the sociology of news production and public health activism. The second section offers an A-Z of strategies for gaining media attention, with many entries illustrated by case histories. Covering theory and practice, the guide is intended for public health and community medicine workers, community health action groups, and students of mass communication, media studies or public health.

Read More
Format
Paperback
Publisher
BMJ Publishing Group
Country
United Kingdom
Date
1 October 1994
Pages
280
ISBN
9780727908490