It’s 1938, and a young woman selling face cream out of a New York City beauty parlor is determined to prove she can have it all. Her name is Estee Lauder, and she’s about to take the world by storm, in this dazzling new novel from the USA Today bestselling author of The Social Graces and Park Avenue Summer.

In New York City, you can disappear into the crowd. At least that’s what Gloria Downing desperately hopes as she tries to reinvent herself after a devastating family scandal. She’s ready for a total life makeover and a friend she can lean on-and into her path walks a young, idealistic woman named Estee. Their chance encounter will change Gloria’s life forever.

Estee dreams of success and becoming a household name like Elizabeth Arden, Helena Rubinstein, and Revlon. Before Gloria knows it, she is swept up in her new friend’s mission and while Estee rolls up her sleeves, Gloria begins to discover her own talents. After landing a job at Saks Fifth Avenue, New York’s finest luxury department store, Gloria finds her voice, which proves instrumental in opening doors for Estee’s insatiable ambitions.

But in world unaccustomed to women with power, they’ll each have to reckon with the price that comes from daring to live life on their own terms and refusing to back down.