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The United States is the world’s largest host economy for foreign multinationals. Although the growth and impact of these firms has been the subject of extensive studies, their management and performance have been largely neglected. In this volume, leading scholars in international business and business history in the United States, Europe and Japan examine the experiences of a range of firms in the US. They survey British, Canadian, French, German, Spanish and Japanese firms, and span a range of sectors including automobiles, banking, electricals, petroleum and steel. Together, their contributions present a unique evolutionary and comparative perspective on the management and performance of foreign companies in the United States over the past fifty years. This book will be of essential reading for all those with a professional or academic interest in international business, management, business history, or business in the United States.
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The United States is the world’s largest host economy for foreign multinationals. Although the growth and impact of these firms has been the subject of extensive studies, their management and performance have been largely neglected. In this volume, leading scholars in international business and business history in the United States, Europe and Japan examine the experiences of a range of firms in the US. They survey British, Canadian, French, German, Spanish and Japanese firms, and span a range of sectors including automobiles, banking, electricals, petroleum and steel. Together, their contributions present a unique evolutionary and comparative perspective on the management and performance of foreign companies in the United States over the past fifty years. This book will be of essential reading for all those with a professional or academic interest in international business, management, business history, or business in the United States.