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Stadia Naming Rights in Sport
Hardback

Stadia Naming Rights in Sport

$109.99
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Sole focus on naming rights sponsorship in sport Accessible and concise language to attract undergraduate and practitioner audiences Translates key academic research and principles into ‘need to know’, practitioner-oriented content International focus through examples and case studies from a range of markets (not just USA) Coverage of naming rights sponsorship in professional and amateur sports settings

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MORE INFO
Format
Hardback
Publisher
Taylor & Francis Ltd
Country
United Kingdom
Date
23 May 2022
Pages
80
ISBN
9780367630089

Sole focus on naming rights sponsorship in sport Accessible and concise language to attract undergraduate and practitioner audiences Translates key academic research and principles into ‘need to know’, practitioner-oriented content International focus through examples and case studies from a range of markets (not just USA) Coverage of naming rights sponsorship in professional and amateur sports settings

Read More
Format
Hardback
Publisher
Taylor & Francis Ltd
Country
United Kingdom
Date
23 May 2022
Pages
80
ISBN
9780367630089