Globalization and Strategic Alliances: The Case of the Airline Industry, Tae Hoon Oum,Jong-Hun Park,Anming Zhang (9780080435961) — Readings Books
Globalization and Strategic Alliances: The Case of the Airline Industry
Hardback

Globalization and Strategic Alliances: The Case of the Airline Industry

$370.99
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In the foreseeable future, the alliance will become an increasingly important feature of the airline industry around the world. Despite its growing importance to airline management, aviation policy makers, and research literature, there has not been much rigorous analysis of airline alliances in economics or management literature. This book presents the past history and current status of airline alliances, reasons why alliances are being formed, analyzes the questions why are alliances likely to remain a key fixture of the airline industry in the foreseeable future? and what implications do alliances have on carrier management and public policy makers , and quantifies the key economics effects of airline alliances.

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Format
Hardback
Publisher
Emerald Publishing Limited
Country
United Kingdom
Date
14 August 2000
Pages
252
ISBN
9780080435961

In the foreseeable future, the alliance will become an increasingly important feature of the airline industry around the world. Despite its growing importance to airline management, aviation policy makers, and research literature, there has not been much rigorous analysis of airline alliances in economics or management literature. This book presents the past history and current status of airline alliances, reasons why alliances are being formed, analyzes the questions why are alliances likely to remain a key fixture of the airline industry in the foreseeable future? and what implications do alliances have on carrier management and public policy makers , and quantifies the key economics effects of airline alliances.

Read More
Format
Hardback
Publisher
Emerald Publishing Limited
Country
United Kingdom
Date
14 August 2000
Pages
252
ISBN
9780080435961