Become a Readings Member to make your shopping experience even easier. Sign in or sign up for free!

Become a Readings Member. Sign in or sign up for free!

Hello Readings Member! Go to the member centre to view your orders, change your details, or view your lists, or sign out.

Hello Readings Member! Go to the member centre or sign out.

Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets
Paperback

Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets

$29.99
Sign in or become a Readings Member to add this title to your wishlist.

The bestselling guide to the high-stakes world of high tech-now in paperback! Exploring the new high-tech landscape and its implications for business strategy, Geoffrey Moore provides highly useful guidelines for moving products beyond early adopters and into the lucrative mainstream market. From marketing to overall business strategy, Inside the Tornado is a must-read for anyone in the high-tech business.

Read More
In Shop
Out of stock
Shipping & Delivery

$9.00 standard shipping within Australia
FREE standard shipping within Australia for orders over $100.00
Express & International shipping calculated at checkout

MORE INFO
Format
Paperback
Publisher
HarperCollins Publishers Inc
Country
United States
Date
3 March 2005
Pages
272
ISBN
9780060745813

The bestselling guide to the high-stakes world of high tech-now in paperback! Exploring the new high-tech landscape and its implications for business strategy, Geoffrey Moore provides highly useful guidelines for moving products beyond early adopters and into the lucrative mainstream market. From marketing to overall business strategy, Inside the Tornado is a must-read for anyone in the high-tech business.

Read More
Format
Paperback
Publisher
HarperCollins Publishers Inc
Country
United States
Date
3 March 2005
Pages
272
ISBN
9780060745813