Sign up to our emails and be the first to know about new releases, special offers and more.
Become a Readings Member to make your shopping experience even easier. Sign in or sign up for free!
Hello Readings Member! Go to the member centre to view your orders, change your details, or view your lists, or sign out.
Australian Book Retailer of the Year 2021
Simon Anholt
Place branding is happening. A new field of practice and study is in existence and whatever we choose to call it there can no longer be any doubt that it…
Available to order, ships in 7-14 daysAvailable to order
Ever since Simon Anholt coined the phrase ‘Nation Branding, there has been more and more interest in the idea that countries, cities and regions can build their brand images. This…
Applying his observations on economic history and the development and impact of global marketing, the author presents a cogent plan for developing nations to benefit from globalization. He shows that…
Available to order, ships in approx 2 weeksAvailable to order
Why doesn’t the world work? Simon Anholt, TED Talk sensation and advisor to world leaders, provides a startingly straightforward solution to our greatest challenges –
Available to order, ships in 3-5 daysAvailable to order
Not only does Anholt explain the challenges facing the world with unique clarity, he also provides genuinely new, informative, practical, innovative solutions The book is a must-read for anyone who…
Simon Anholt,S Anholt