Shoe Dog
Phil Knight

Shoe Dog
Phil Knight
‘A refreshingly honest reminder of what the path to business success really looks like … It’s an amazing tale’ Bill Gates
In 1962, fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the boot of his Plymouth, Knight grossed $8000 in his first year. Today, Nike’s annual sales top $30 billion. In an age of start-ups, Nike is the ne plus ultra of all start-ups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognisable symbols in the world today. But Knight, the man behind the swoosh, has always remained a mystery.
Now, for the first time, he tells his story. Candid, humble, wry and gutsy, he begins with his crossroads moment when at 24 he decided to start his own business. He details the many risks and daunting setbacks that stood between him and his dream - along with his early triumphs. Above all, he recalls how his first band of partners and employees soon became a tight-knit band of brothers. Together, harnessing the transcendent power of a shared mission, and a deep belief in the spirit of sport, they built a brand that changed everything.
A memoir rich with insight, humour and hard-won wisdom, this book is also studded with lessons - about building something from scratch, overcoming adversity, and ultimately leaving your mark on the world.
This item is in-stock and will ship in 2-3 business days
Sign in or become a Readings Member to add this title to a wishlist.

Shoe Dog
$22.99Buy now
Finding stock availability...

Endure
$22.99Buy now
Finding stock availability...

The Art of Fielding
$19.99Buy now
Finding stock availability...

Hoop Dreams Down Under
$34.99Buy now
Finding stock availability...

The Crossover
$19.99Buy now
Finding stock availability...

The Iliad
$35.00Buy now
Finding stock availability...

Showboat: The Life of Kobe Bryant
$22.99Buy now
Finding stock availability...

Ali: A Life
$22.99Buy now
Finding stock availability...

Passion Purpose Profit
$34.99Buy now
Finding stock availability...

The Infinite Game
$35.00Buy now
Finding stock availability...

Doughnut Economics
$22.99Buy now
Finding stock availability...

The Trick
$29.99Buy now
Finding stock availability...

Fully Automated Luxury Communism: A Manifesto
$29.99Buy now
Finding stock availability...

Invisible Women
$22.99Buy now
Finding stock availability...

The Moment of Lift
$32.99Buy now
Finding stock availability...

Dark Towers
$34.99Buy now
Finding stock availability...