Become a Readings Member to make your shopping experience even easier. Sign in or sign up for free!

Become a Readings Member. Sign in or sign up for free!

Hello Readings Member! Go to the member centre to view your orders, change your details, or view your lists, or sign out.

Hello Readings Member! Go to the member centre or sign out.

The Blue Line Imperative: What Managing for Value Really Means
Hardback

The Blue Line Imperative: What Managing for Value Really Means

$66.99
Sign in or become a Readings Member to add this title to your wishlist.

A groundbreaking guide to making profitable business decisions Do you wonder why your value initiatives aren’t providing the payoff you’d hoped for? Could it be because you’ve been thinking about value all wrong? According to the authors of this groundbreaking guide, there’s a very good chance that you have. Using examples from leading companies worldwide, they explain why every decision a company makes either creates value or detracts from it, and why, if they hope to survive and thrive in today’s increasingly competitive global marketplace, company leaders must make value-creation the centrepiece of every business decision. Authors Kaiser and Young have dubbed this approach Blue-Line Management, (BLM), and in this entertaining, highly accessible book, they delineate BLM principles and practices and show you how to implement them in your company.

Explains why the failure to properly define and assess value often makes it difficult for the people who manage businesses to effect long-term success Offers guidelines for making the satisfaction of customer needs and wants-i.e. value creation-the driver of all business activities The authors are respected academics at INSEAD, the world’s largest and most respected graduate business school, with campuses in Europe, Asia and the Middle East

Read More
In Shop
Out of stock
Shipping & Delivery

$9.00 standard shipping within Australia
FREE standard shipping within Australia for orders over $100.00
Express & International shipping calculated at checkout

MORE INFO
Format
Hardback
Publisher
John Wiley & Sons Inc
Country
United States
Date
2 August 2013
Pages
320
ISBN
9781118510889

A groundbreaking guide to making profitable business decisions Do you wonder why your value initiatives aren’t providing the payoff you’d hoped for? Could it be because you’ve been thinking about value all wrong? According to the authors of this groundbreaking guide, there’s a very good chance that you have. Using examples from leading companies worldwide, they explain why every decision a company makes either creates value or detracts from it, and why, if they hope to survive and thrive in today’s increasingly competitive global marketplace, company leaders must make value-creation the centrepiece of every business decision. Authors Kaiser and Young have dubbed this approach Blue-Line Management, (BLM), and in this entertaining, highly accessible book, they delineate BLM principles and practices and show you how to implement them in your company.

Explains why the failure to properly define and assess value often makes it difficult for the people who manage businesses to effect long-term success Offers guidelines for making the satisfaction of customer needs and wants-i.e. value creation-the driver of all business activities The authors are respected academics at INSEAD, the world’s largest and most respected graduate business school, with campuses in Europe, Asia and the Middle East

Read More
Format
Hardback
Publisher
John Wiley & Sons Inc
Country
United States
Date
2 August 2013
Pages
320
ISBN
9781118510889