Hardback
Add to list Added to list Superior Customer Value: Strategies for Winning and Retaining Customers, Third Edition
Art Weinstein (Nova Southeastern University, Fort Lauderdale, USA),D. Hank Ellison (President, Cerberus & Associates, Grosse Ile, Michigan, USA)
This edition of a bestseller covers best practices, organizational responsiveness, market orientation, and strategic planning issues that lead to profitable and world-class customer service.
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