Strategic Marketing: In the Customer Driven Organization

Frank Bradley

Strategic Marketing: In the Customer Driven Organization
Format
Paperback
Publisher
John Wiley and Sons Ltd
Country
United States
Published
12 May 2003
Pages
304
ISBN
9780470849859

Strategic Marketing: In the Customer Driven Organization

Frank Bradley

This book provides a short and concise look at the field. It presents information that will have an international appeal.

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