Daisy Chain
Daisy Chain
Daisy Chain is the first reference for the highly discerning reader. Created by fashion industry veterans Phillip Duncan and Charles Desselle, this lushly produced, bi-annual from Damiani offers an authoritative yet fresh eye on the indisputable influence of art photography.
The publication is decadent and surprising, yet unfussy. In linking both connoisseurs and aficionados across the globe, the focus rests on the potential of unusual collaboration, inter-generational inspiration, and the power of new voices.
Each issue is contextualized by a distinct theme, inviting a mix of unexpected and seasoned contributors. The curation offers a wide variety of perspectives and moods, all of them showcasing a never-ending thread central to the fabric of its international community.
A sense of discovery dominates. While previously overlooked work is celebrated, the canon is re-investigated. Never indulgent, the selection pinpoints the current moment, as well as the foundation it springs from. Elsewhere, fashion photography is promotional product; in Daisy Chain, it is the art itself. Any and all product information is de-emphasized; discreetly relegated to its own section in the back of the book.
Due to worldwide distribution, the American-English text is concise and purposeful. (Translations in several languages will be available both in print and online.) Advertising is limited to the inside front and back covers with a twist: the back cover features a vintage ad chosen by the editors from the sponsor’s historic ad placements thus honoring the ethos of the publication on several levels.
Daisy Chain monetizes income across various streams, encouraging the consumption of content covering a wide range of touch-points. The prominent digital presence releases content related to the issue over the course of six months, while also capitalizing on digital-only content including moving image, social media app filters, online symposia, and interactive art.
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