22nd September will see the release of Kylie’s 16th studio album, Tension, a record of euphoric, empowered dance floor bangers and sultry pop cuts. Tension is eleven tracks of unabashed pleasure-seeking, seize-the-moment, joyful pop tunes including hit single ‘Padam Padam’ (certified Gold single in Australia) opening the album. The album marketing campaign will include digital billboards, OOH digital advertising, programmatic advertising, YouTube advertising, street posters, café posters, wide-net social media campaign. Kylie Minogue is Australia’s highest-selling female artist with 7 chart-topping albums and over 80 million albums sold worldwide. She has won 16 ARIA Awards across a career spanning 5 decades