The story of Vincent Furnier, the preachers son who struck fear into the hearts of parents everywhere as Alice Cooper, the most outrageous rock star of his generation. This unique documentary is a dizzying blend of archive footage, animation and rock opera, which goes from the early days of Alice as the frontman for a cutting edge rock band in the 60s, through the hazy decadence of global celebrity in the 70s and on to his winking comeback as the glam metal godfather in the 80s.