Green industries and green consumerism are experiencing massive
global growth: organic food sales are growing 17-20%, production
and sale of biodiesel fuel has increased by 200-300% annually, and
green energy consumption has risen 1000% in five years
The U.S Department of Energy estimates that purchasing of green
energy has risen 1000% in five years; funds allocated to Socially
Responsible Investing (SRI) will increase to $3 trillion by 2011,
an increase of almost 50% in ten years
Still in his twenties, Scott Cooney has a proven track record
as ecopreneur with a string of successful green businesses to his
credit
The book includes first-hand experiences of several successful
ecopreneurs interviewed by the author